Thursday, 10 November 2011

LF: JLT Tour Advert Ideas


 

After analysing numerous boy band posters the emphasis mainly lies on the quality of the image rather than the glamorous effects. For instance as shown above the Take That tour poster is a simple black and white image with a bland background. The font they use is also very simple however the stand out part of the poster is the font in gold. This visual technique connotes a sense of glamour as the rich gold colour contrasts with the rest of the image. I feel we can create a similar effect with our poster however I would make a couple of changes to my poster. Furthermore I would try to reduce the depth of field by using a low aperture and taking a close up image of the subject to try and blur out the background allowing the subject to stand out.


Furthermore I would use a high shutter speed to allow the image to be contrasting and with my skills that I have developed in Photoshop I could produce a brilliant image. Furthermore we are thinking of having a black and white filmed photograph therefore with the contrast the colours would really stand out. I am thinking of using a bold font that captures the attention of the viewer but I am not quite decided on the colour of the font.

Toward the bottom of the poster I will include all the tour venues and dates that the band will be performing at such as the O2 arena, due to there mainstream pop status. In addition as you can see for the Take That tour poster they have included the main sponsor of the event of the poster a theme that I can include in my work.

LF:10/11/11 - Update

Today I spent the lesson editing the footage from our original shoot in London. We had a huge amount of footage so I had to sieve through it to find the best angles and shots and integrate it into premier along with the track. I found syncing the movement of our lips with the lyrics particularly difficult however it is all beginning to piece it self together. We also decided on a day to go and capture more footage at night.

Wednesday, 9 November 2011

Print Work - Poster Print Work

For my print work I plan to do a magazine advertisement for our album. I will choose a photo out of the photos we took in London and the photo's we plan to take in the drama studio. Once I have picked a photo (most likely a photo from the studi0) I will use photoshop to edit it and to start creating my advertisement.
The album above is ''Hot Fuss'' by The Killers. I have placed a picture above because I want to do a similar effect with the font. I want to place ''JLT'' at the top and have the song name below the band name. Obviously I will use different style font to suit out genre more and I will also use different colours to suit the location.
The above single is JLS' first single release ''Beat Again''. The element that I like in this image is the use of the ''In Stores 14th July''. This is accurate information being given to potential customers to directly tell them when the album is available. Aswell as this writting I will also inclue reviews from other magazines, website for more information, and perhaps inclusive singles within the album. I will most deffinitely be using Q magazine for my advertisement. The magazine is a mini-book packed full of album reviews, music-related movies, DVDS, download lists, key events in pop and up and coming bands (which we would be). Due to this detail of information inside the magazine, it is important to maintain the same characterisitcs of the magazine within the advertisement.

It is a combination of the above factors that make a successful album advertisement. This research is neccessary to reach our desireable audience.

Monday, 7 November 2011

JI: Finished Animatic

I finished editing our animatic last Thursday and now are just waiting for it to be uploaded on to the blog. Finishing this before our shoot was crucial especially when planning our shoot for the day, and gaining a feel for what our footage was going to look like.



We now have to start cutting and chopping the footage we gained from Saturday's shoot in London which went really well, and begin our editing process!

GROUP:Recce Reflection

On saturday all of us went down to London for our first main recce, where we planned to shoot most of our footage for our video. As a whole the day was very successful, we shot all the footage we planned to film there and also got some excellent stills for James's print work.
First we started at Charing Cross train station, where we filmed some band perfomance on the platform. We also filmed quite alot of filler shots for the beginning of our video, for example, we managed to film the train journey in and also the band getting off the train.

Next, we went to Somerset house to do some filming within the house grounds. We originally planned to use the fountains in our video however, the fountains had been covered by an ice rink. Despite this inconvenience we still managed to film some footage within the grounds.
After the location shooting at Somerset house we travelled to Southbank to film the rest of our shots. We filmed shots at the Southbank fountains and in the tree area behind them, the fallen leaves gave the footage a real autumn feel and also gave a coloured look suited the end of the song.

Individually, I spent the day doing camera work and helping direct the different scenes.

This Weeks Targets

- Upload our finished Animatic

- Edit some footage from our Recce (for a screening on thursday)

- Upload draft versions of our print work ( Advertising within magazines and a Poster)

- Reflection on Saturdays recce (5/11/11) to London

Thursday, 3 November 2011

LF - 3/11/11 - Update

Today we have finished filming and editing our animatic as we had to add some new shots to the end. We decided too include a window shot  at the very end of the video to draw everything in a give the viewer a lasting image of JLT. Furthermore we also went into the drama studio again and took some pictures that give us a rough idea of what our posters and digipak will look like. After looking at the weather forecast on Saturday heavy rain is forecast nonetheless we are still going to film and try and use the rain to our advantage, as other stars have filmed in the rain to create a original effect.