Tuesday, 22 November 2011

LF: Targets for the rest of the week

  • Provide a rough cut of the print work and the video.
  • Answer questions on how our band is represented throughout the promotion.
  • Take still images for the printwork.
  • Film shots including a female and extra close ups in the studio.

Monday, 21 November 2011

LF: London Night Footage Reflection

On Saturday we decided to complete another shoot to try and capture some night footage in London. We faced a few limitations whilst in London especially at St Thomas’ hospital as there was not a sufficient amount of light to capture a clear image of the subject. Therefore we tried to overcome the problem by using two strong torches and trying to reflect the light of a large piece of white card, however it still was not good enough for our liking.


 As a result we moved to a location which had more potential street lighting which we could use but still capture the same image when it came to framing. We tried to capture filler shots with iconic London sites in the frame such as the London eye, Tower Bridge, The houses of Parliament and the Gherkin.


A location that we felt will look extremely effective is at the base of the Gherkin building. The surrounding scenery was traditional however the modern twist of the glass Gherkin acted as a good contrast. We chose to use the area because there were circular lights coming from the ground as well as bright white lights situated on a nearby wall. We filmed some shots of an iconic boy band member sitting down on the floor under the white light.


After we decided there was not enough lighting at St Thomas’ Hospital we filmed on a very busy bridge which gave us a clearer image of the boy band and the houses of parliament.

Sunday, 20 November 2011

London Night Footage Recce

Yesterday, all of us went up to London to film some night time footage for our video. We planned to shoot a bit of extra footage that was of a very high standard, while also getting some very scenic fillers to use throughout our video.



Overall the trip was a success, however, it did not start out that way as we encountered our first problem of the recce. We went back to the location we used in our last shoot, near south bank. When we turned the camera on, we realised that we couldn't actually see ourselves on the screen because it was too dark. Despite our best efforts, attempting to use the torches and reflector, we could not generate enough light to make the shot work. We decided to change location and moved to a more well lit area, right on the rivers age. We obtained a few filler shots and were getting into the swing of filming at night, however we still hadn't captured the excellent footage we were aiming to get. After this short stint of filming, we walked onto the London Westminster bridge. It was here that our recce really began to take off.


The lighting was much better and the houses of parliament provided an excellent backdrop to the shot, an iconic landmark that really lit up the frame. We also filmed a few filler shots because the lighting was so good and the atmosphere was very ''stereotypical London''.


After this filming we decided to film some footage at the base of the Gherkin. There were small lights placed around the building and there was also some blue lit lines that were on the walls surrounding it, giving the whole area a luminous blue effect. We are hoping the footage will be as good as it promised to be when we shot it.


Overall the recce was very successful and we think the night shots will accompany the other footage very well.

Wednesday, 16 November 2011

LF: Targets for the rest of the week


  • Thursday: Film the studio footage, possible still images for print work.
  • Friday: Editing studio shots during lesson or free periods, capturing footage of girl for the video.
  • Saturday: Capturing night footage in London; Southbank, O2 Arena, St Thomas’ hospital

Audience Feedback

The following points were made after our class had watched the rough cut of our footage:


  • Audience thinks that there should be some sort of reference in the footage to a girl. We like this idea and will be looking to intergrate a slight narative of a female presence into our video.

  • Overall they thought there were some very effective shots and there was good camera movement throughout. We are pleased with this as we did pay particular attention to how we should use movement effectively in our piece.

  • Another piece of feedback we recieved was that although our framing was good, we should try and stay within the frame more often.

  • We are pleased with this feedback but even though it was very encouraging it is still early days and our editing is very rough. With more time for editing we hope to make our video extremely good.

LF: Rough Idea Print Work


Here is a rough hand drawn draft of my tour poster. Ideas I have tried to include are;
  • Film noir theme of having half the face in darkness.
  • I’m considering 3 types of background; Low depth of field of an iconic building in London, a brick wall leading to using a high contrast as scene in the take that tour poster, or simple use a completely black background, with the shots being taken in Photoshop.
  • Although the three members of JLT are different height I would edit the photograph in Photoshop making them appear the same height.
  • I am thinking of overlapping the images so only the left hand side of the face is in full view.
  • The font will appear in the lower third of the poster. JLT will sit slightly above the name of the tour, ‘Close To You’. I feel this is the best place to locate the name of the band because I want the original focus of the poster to be the original black and white image.
  • In relation to costume, I feel we should wear different clothing to that in the video, nonetheless I feel we should stick with the black and white film.
  • I have chosen to reveal the left hand side of the face because I feel and iconic aspect of boy band culture is an earring, therefore by revealing the left hand side of the face I am trying to conform to the conventions of the genre.

Tuesday, 15 November 2011

LF: One Direction - Gotta Be You




One direction have recently released there new video which includes certain effects and shots that we feel we can use throughout our work.
  • The use of filler shots.
  • More filler shots with a canted angle.
  • Having different members of the boy band on screen, even when they are not singing.
  • The use of props ie Bags
  • Include more shots of the entire band together.
  • Include a vehicle in the video.
  • Faster cutting rate.