Below are 5 videos that I have chosen to share with my group , they all have attributes that I feel aid us in making our decision as to what style of video we eventually will choose.
This video fits in with our current mindset , doing a boy band video.The video is a good example of modern 'comradery' that is synonymous with the boy band image. They are on a 'lads' holiday in Ibiza and the song is exploring the relationships that develop between the men and women. Although this is obviously a high budget , mainstream film production I think the 'boyish' feeling shown in the video is definitely what we should aim for if we are to show iconic features of this genre.
This video has an attribute key to making a successful music video , an authentic feel that the stars are actually performing. The emotion of the band ( Take That ) is necessary to convince the audience they are not diminishing the initial talent that makes them what they are. I think that in our video we need to put a good effort into the performance to make the video have this sense of authenticity.
This video is completely different to the 2 above , I've chosen it because it uses a strong narrative to reach its audience , with the music being the backdrop to enforce the emotion on screen. I've shared it because I think its important to consider the idea of perhaps forming a narrative to keep viewers engaged with the song.
I chose this song by Coldplay because the entire video is shot with a continuous shot with the lead singer simply walking towards the camera , the notion being that simplicity can be incredibly effective.
This video , by LMFAO , demonstrates that a video can almost be 'carried' by a single outstanding feature ( the dancing in this case ). I think that when thinking about the production of our video we should consider an area in which we could potentially excel in comparison to other videos and should fully exploit it.
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